Based on real industry data
How much does a database outage actually cost you?
Enter your details below. Industry multipliers from Ponemon Institute, Gartner, and Uptime Institute ensure this isn't a guess — it's a number you can take to the CFO.
$5M+
per hour — financial services
$1.5M+
per hour — healthcare
2.5 hrs
avg. unplanned outage
Calculator
Your business profile
One outage — total cost
$1.0M
Based on 4h, $200K/hr
Annual expected cost
$3.1M
Assumes 3 unplanned outages/year (industry average: 2.8 — Uptime Institute)
Cost to prevent (24/7 monitoring)
$24K/yr
That's 42× ROI vs. one outage
Itemized breakdown
- Lost revenue$800K
- SLA / penalty costs$6K
- Recovery / incident response$16K
- Reputational / downstream loss$64K
Don't let this be your number
3 in 4 companies experience an unplanned database outage each year.
You can reduce that risk significantly.
Industry data sources
- Ponemon Institute, "Cost of Data Center Outages" (2016). Financial services median: $5,602/min.
- Gartner, "Cost of Downtime for Mission-Critical Applications" — Financial services: $5M–$10M/hr unplanned.
- Uptime Institute, "Annual Global Data Center Survey" (2023) — 43% experienced unplanned outage in past 3 years; median 2.5 hours.
- IDC, "Data Age 2025" — eCommerce: $100K–$500K/hr during peak trading.